Job Description:

• Oversee and evolve the company’s brand identity across all channels.
• Ensure brand consistency across digital, print, social, in-app, branch and products materials.
• Develop and maintain brand guidelines and creative standards.
• Lead visual storytelling aligned with brand positioning and business objectives.

• Conceptualize and design promotional campaigns for credit card acquisition, activation, usage and retention, and insurance products.
• Translate marketing strategy into compelling key visuals and integrated campaign assets.
• Collaborate with marketing and product teams to create high-impact promotions.
• Ensure designs align with regulatory and financial industry standards.

• Design service communication materials (Advertising Banners, Email, Push
• notifications, landing pages, in-app visuals, customer journey materials).
• Support UX/UI visual direction for social platforms e.g., Facebook, Line platforms in collaboration with product teams
• Elevate customer touchpoints with thoughtful and premium design solutions.

• Apply strategic design thinking to solve business challenges visually.
• Participate in campaign planning and contribute creative insights.
• Leverage AI tools (e.g., generative design, image creation, workflow automation) to improve creative speed, quality, and innovation.
• Explore emerging design trends and technologies relevant to financial services.

• Provide creative direction and feedback to junior designers.
• Manage multiple projects and timelines effectively.
• Present creative concepts confidently to stakeholders and leadership. Quality Assurance Other Supports

Qualifications:

• Bachelor’s degree in Graphic Design, Communication Design, or related field.
• 6–10+ years of experience in brand and campaign design (financial services experience preferred).
• Strong portfolio demonstrating brand identity systems, campaign key visuals, integrated promotional design, and digital/social assets.
• Advanced proficiency in Adobe Creative Suite (Illustrator, Photoshop, InDesign).
• Experience with motion graphics or basic video editing is a plus.
• Strong conceptual thinking and storytelling ability.
• Understanding of digital marketing ecosystem.
• Experience using AI-powered creative tools (e.g., generative AI, design automation tools).
• Excellent communication and presentation skills.

Contact Information:

• Contact person: Khun Sunanta 086-7515878
• Email: sunanta.kitbunjerdjarud@krungsri.com